WWTV

WWTV in Cadillac, Michigan, and WWUP-TV in Sault Ste. Marie, Michigan, collectively branded as 9&10, are television stations serving as the CBS affiliates for Northern Michigan. They are owned by Heritage Broadcasting Company, which provides certain services to Cadillac-licensed dual Fox/CW+ affiliate WFQX-TV, channel 32 under a shared services agreement (SSA) with Cadillac Telecasting. The stations share studios on Cass Street in downtown Traverse City; WWTV’s transmitter is located on 130th Avenue northeast of Tustin, while WWUP’s tower is near Goetzville, Michigan.